How to Raise Your Lead Generation ROI by Taking the Systematic Approach

Team Building Podcast

Whether you’re an investor or a traditional agent, lead acquisition is the name of the game, and what you do to find investing deals is no different to what you have to do for listings.

What’s more important than how you generate leads is how well you can systematize and measure the process. If something is systematic and trackable, you can calculate the ROI down to the last dollar, and that allows you to double down on what’s working. 

How does our guest take a metrics-based and systems-driven approach to generating leads? Why is data a key ingredient to successful lead acquisition and conversion?

In today’s episode, we’re joined by real estate investor and the co-founder of Real Estate Funnel Systems, Erik Bee. He shares how his product works and how he’s helping both agents and investors generate leads at a high level.

Three Things You’ll Learn In This Episode

  • The #1 lead generation mistake agents make
    Most people don’t give a lead generation strategy enough time to work. How long should we test our marketing strategies to extract the true ROI?
  • How to get the most out of every lead
    If a lead doesn’t fit into our criteria, what are some of the ways to monetize it?
  • Why data is the currency of successful lead generation
    Data is the key to finding the deals no one else can. How does Erik use data to help agents and investors zero in on their avatar clients?

Guest Bio

Erik Bee is real estate investor and the co-founder of Real Estate Funnel Systems. He is a multi-skilled business starter, determined and real estate trainer with excellent all-round marketing skills and a solid background in property sales, building a successful real estate investing company.

Based in San Diego, Eric has the ability, drive, and determination needed to succeed in winning business and creating opportunity. He has extensive knowledge of collecting information about a property, estimating its value and then promoting it for sale as a Licensed Real Estate Broker and Real Estate Appraiser. Eric is an excellent communicator who can relate well with people at all levels and has the flexibility of working well as part of a team or individually.

For more information, visit and follow @erikbee on Instagram.

To Download two free PDF’s: Jeff’s Business Plan and his Lead Generation Guide, Click Here.And if you’d like to keep up-to-date with Jeff, follow @jeffmcohn on Instagram.

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