eXp Realty announced the addition of ERS Real Estate Group, the residential arm of Omaha-based Elite Real Estate Systems LLP (ERS). Co-founders Jeff Cohn and Renee Mueller are leaders of the 53 agents who closed $170 million in sales volume across 575 units in 2024. Previously known as kwELITE, ERS Real Estate Group was affiliated with Keller Williams from 2011 through early 2025.
Over the past decade, the group built a reputation as one of the most tech-forward, production-driven teams in the Midwest ? and now they?re poised to take that success to the next level with eXp Realty. This move is more than a high-producing team change ?
it?s part of a sweeping vision to integrate all aspects of the homeownership experience. Following a $70 million merger with investment firm Good Life Capital, ERS is launching a comprehensive real estate ecosystem that includes not only traditional brokerage services but also mortgage, title, insurance, and a suite of home services such as solar, security, pest control, and more. To power this next chapter, Good Life Capital and ERS are building a fintech platform slated to launch in fall 2025.
The platform will integrate mortgage, insurance, title, CRM tools, digital payments, and secure transaction management ? all enhanced by AI and designed to simplify the homeownership lifecycle from start to finish. For ERS, eXp Realty?s cloud-based model offers the perfect foundation to scale nationally while tapping into a network of forward-thinking agents and brokers.
