Archives: Podcasts

In the fast-paced world of real estate, building a successful team can be as challenging as it is rewarding. 

In this episode of The Team Building Podcast, Jeff Cohn talks with Cali Rethwisch, a licensed realtor with kwELITE, as they offer a deep dive into the team building process and what Cali’s road to success looked like. 

Cali’s story is not just inspiring but also illuminates the path for many budding real estate professionals aiming to scale their operations effectively. 

Cali’s Transition to Real Estate

Cali Rethwisch began her journey in the real estate industry as an administrative assistant, a role she quickly outgrew. 

Driven by a desire for more impactful engagement in real estate, she transitioned into an agent role. Through perseverance and a strategic approach, Cali successfully progressed to lead her own real estate team at a brokerage in Omaha, Nebraska. 

Her team expanded from zero to almost ten agents in less than eight months—an impressive feat highlighting her leadership and innovative tactics.

Strategies for Building and Scaling a Real Estate Team

Networking and Recruitment

One of the fundamental strategies to achieve this type of success is the importance of robust networking and active recruitment. 

Cali’s approach was far from passive; she frequently attended various real estate events and maximized her social media presence to connect with potential team members. 

Her strategy was to engage with other professionals in a meaningful way, ensuring that connections were both organic and productive.

Culture Creation

The creation of a positive and supportive culture within her team is also paramount in building a successful team. This focus on culture wasn’t just about making the work environment pleasant. 

It was strategic, aimed at enhancing team cohesion and maintaining high motivation levels across the board. 

By fostering an environment where agents felt valued and supported, Cali ensured high retention rates and consistent team performance.

Training and Development

Ongoing training and development are crucial in keeping a real estate team competitive and knowledgeable. 

Cali implemented regular training sessions and meetings to ensure every team member was up-to-date with the latest market trends and sales techniques. 

This continuous investment in her team’s growth not only built a more skilled team but also reinforced a culture of learning and adaptation.

Challenges and Solutions in Modern Real Estate

Adapting to Market Conditions

The real estate market is perpetually evolving, presenting myriad challenges, such as fluctuating interest rates, varying commission structures, and intense competition. 

So, how do you navigate these challenges? To begin, Cali and her team emphasized agility—quickly adapting to market changes and strategically planning their business moves. 

This allowed them to remain competitive and thrive even in tough economic climates.

Leadership in Times of Change

Transitioning to a leadership role, especially in a turbulent market, can often lead to self-doubt and hesitation. Cali’s journey was no different. 

She experienced moments of uncertainty but overcame them by leaning on her support system and focusing on her long-term vision for her team. 

Her story is a powerful reminder of the importance of resilience and confidence in leadership.

Personal Insights and Experiences

Transition Challenges

For Cali, there was an initial discomfort with transitioning from an admin role to a team leader. The transition involved not just a change in responsibilities but also a substantial shift in mindset. 

Facing and overcoming these internal challenges was key to her later success as she embraced her new role with conviction and purpose.

Team Dynamics and Structure

Understanding the dynamics of various team structures is also crucial. For this reason, Cali explored different models—from community teams where responsibilities and profits are shared, to more hierarchical setups where leaders drive most sales. 

Each model has its merits and challenges, and choosing the right one can significantly impact a team’s effectiveness and profitability.

Operational Tactics and Tools

Use of Technology

Embracing technology was a significant factor in Cali’s operational strategy. Tools like Boomtown for CRM and geckoboard for data visualization helped streamline operations and enhance decision-making processes. 

These technologies enabled her team to stay organized and responsive, further boosting their productivity.

Recruitment and Retention Strategies

Cali’s non-aggressive, relationship-based approach to recruitment and retention set her team apart. By focusing on building genuine relationships, she created a team atmosphere that was naturally attractive to prospective agents. 

This strategy not only helped in building the team but also in maintaining its stability and loyalty over time.

Future Outlook and Advice

Looking forward, Cali is optimistic about the growth and evolution of her team. She continues to advocate for a growth mindset, encouraging other real estate professionals to embrace challenges as opportunities for development. 

Her advice is clear: engage actively with your industry, invest in your team, and always be prepared to adapt to new circumstances.

Success Leaves Clues

Cali Rethwisch’s journey from an admin to a leading real estate team leader is filled with valuable lessons on growth, leadership, and resilience. 

By following a strategic approach to building and maintaining a real estate team, she has not only achieved personal success but has also set a benchmark for others in the industry. 

Her story is a testament to the fact that with the right strategies, a clear vision, and a dedicated approach, achieving remarkable growth in real estate is not only possible but achievable.

Stay Focused and Motivated with ERS

Are you ready to start leveraging your mortgage partnerships? By following these tips, you will be well on your way!

Stop wasting your time and money on strategies that don’t work. We are ready to help you get your business on track and reach your goals for 2024. 

Contact Elite Real Estate Systems today and start seeing the results you want for your company. 

The Power of Strategic Partnerships and Personal Development 

In the evolving landscape of the real estate and mortgage industry, the significance of strategic partnerships, coupled with a strong foundation in personal growth and resilience, cannot be overstressed.  

As professionals strive to transcend the ordinary, understanding the interplay between self-improvement, overcoming adversity, and cultivating meaningful relationships can unlock doors to unprecedented success and expansion.  

The Importance of Personal Growth and Adversity 

Personal growth and adversity serve as the bedrock for any successful entrepreneur. In the realm of business, the journey toward self-improvement is ongoing. It molds a mindset geared towards excellence and innovation.  

Embracing challenges and leveraging them as opportunities for learning and growth is crucial. Adversity, while often daunting, is the crucible through which resilience and positivity are forged.  

These attributes are invaluable when navigating the unpredictable waters of real estate and mortgage industries. Maintaining a positive outlook and resilient spirit in the face of obstacles not only propels individuals forward but also inspires teams, generating a ripple effect of motivation and growth within organizations. 

Strategic Partnerships with Mortgage Companies 

In recent years, the industry has witnessed a pivotal shift from transactional relationships to true partnerships between mortgage companies and real estate professionals.  

These strategic alliances are more than mere contractual agreements; they embody a shared vision and mutual goals aimed at fostering lead generation, business growth, and market penetration. 

The Value of Strategic Partnerships 

Strategic partnerships offer a multifaceted value proposition. By pooling resources and expertise, real estate professionals and mortgage companies can achieve a synergy that enhances lead generation, accelerates business growth, and expands service offerings.  

These collaborations enable both parties to tap into new customer segments, diversify their portfolios, and achieve competitive advantages in their respective markets. 

Success Stories: Real-life Impact 

Successful strategic partnerships abound, each illustrating the tangible benefits of collaboration.  

For example, a real estate team, by partnering with a mortgage company, might leverage the latter’s resources for lead generation, benefiting from the financial support for marketing initiatives and access to a broader clientele.  

Such collaborations often result in increased closing rates, higher revenues, and expanded market reach for both entities. 

Effective Collaboration and Communication in Real Estate 

The cornerstone of any successful partnership is effective collaboration and communication. Selecting business partners who share your vision, values, and commitment to growth is paramount.  

Open, transparent communication fosters trust and ensures alignment of objectives, while shared goals and mutual support amplify the partnership’s strength, facilitating smooth operations and the achievement of collective targets. 

Lead Generation and Conversion 

Strategic partnerships are instrumental in enhancing lead generation and conversion efforts. Through avenues such as marketing service agreements and collaborative lead generation strategies, real estate teams and mortgage companies can significantly amplify their marketing prowess.  

Managing these partnerships effectively involves clear agreements on financial contributions, targeted lead generation activities, and realistic expectations regarding lead conversion rates, ensuring a beneficial relationship for all parties involved. 

Guidance and Mentorship in Real Estate 

One of the less highlighted yet profoundly impactful aspects of strategic partnerships is the provision of guidance, mentorship, and accountability.  

A mortgage partner offering coaching and training not only enriches the skill set of the real estate team but also fosters a culture of continuous learning and improvement.  

These educational opportunities ensure that teams are well-equipped to handle leads proficiently, converting them into successful transactions. 

Business Expansion and Systematization 

The ultimate goal of any strategic partnership is to fuel business growth and foster scalability. By systematically enhancing lead generation and conversion processes, real estate teams can expand their operations and explore new markets with confidence.  

The collaboration often results in the introduction of expanded services and offerings, such as coaching programs and recruitment initiatives, further driving growth and profitability.

Stay Focused and Motivated with ERS 

Are you ready to start leveraging your mortgage partnerships? By following these tips, you will be well on your way! 

Stop wasting your time and money on strategies that don’t work. We are ready to help you get your business on track and reach your goals for 2024.  

Contact Elite Real Estate Systems today and start seeing the results you want for your company.  

Are you looking for the perfect real estate bootcamp for you and your team? A master class that ensures your company is on the right path to success in 2024?

One thing is for sure: the market has changed and will continue to change in the following years. What are you doing to stay in business and have a profitable team? 

On this episode of the Team Building Podcast, Jeff introduces the upcoming Team Building Bootcamp, a 5-day virtual event with master classes to help you and your team get to the highest level. 

What is The Team Building Bootcamp

Are you a real estate team leader feeling swamped with the multitude of tasks at hand? If you’ve ever felt like you’re constantly trying to juggle everything, let us reassure you you are not the only one.

In today’s real estate market, agents are on the move, commission splits are tightening, and inventory is dwindling. Interest rates are high, causing uncertainty in the market!

Yet, all you want is to lead a successful team and build wealth. That’s where we come in. Our mission is to help you create a thriving and successful team where your people feel valued, motivated, and, most importantly, eager to stay.

Well, Mark your calendars! We have the solution you have been looking for. From January 29th to February 2nd, join us for this 5-day virtual event. 

This is not just any event; it’s an intensive bootcamp designed specifically to equip you with the skills you need to excel in the real estate industry.

The Specs of the Real Estate Bootcamp

• Dates: January 29 to February 2nd
• Duration: 2 hours per day, 10 hours total
• Cost: $97 a seat
• Recorded sessions
• ERS Clients: Ask for your free ticket 

The bootcamp is structured around three main aspects: Recruit, Train, and Retain. These pillars form the foundation of successful leadership in the real estate world. 

We will focus on each of these aspects, giving you the expert insights you need to attract top talent, train them effectively, and retain them in the long run.

The Team Building Bootcamp Itinerary 

What does this bootcamp offer exactly? Here, we give you the rundown of all the information you’ll have access to

Day 1: January 29

Navigating The New Age Of Real Estate with Jeff Cohn

• Is that hope on the horizon? 
• Get in the mind of Jeff Cohn. 
• Learn recruitment, training, and retaining strategies.

Day 2: January 30

C.L.A.S.S. – Culture, Lead, Accountability, System, Strategy: The Pillars Of A Dominant Team with Andy Kueny

• Learn how to bring your team together
• how to run operations.
• Strategies that are working RIGHT NOW to bring in qualified leads

Day 3: January 31

The Proven & Successful Way To Train Your Team with Logan Boyce 

• Scaled team leaders
• Train your agents
• Keep agents motivated and proud to be on your team

Day 4: February 1st

Building Your Business for Scale with Shawn Quintero

• Set up your operations: saves time, lowers costs, and increases sales with EOS
• Discover Ai tools 
• Learn the most effective way to generate leads

Day 5: February 2nd

Becoming The CEO Of Your Team, Closure with Jeff Cohn

• Capitalize on today’s major market shifts.
• Counterintuitive leadership style
• Earn ownership of ancillary businesses

Questions Matter at The Team Building Bootcamp

Each day of the boot camp is thoughtfully structured to include 90 minutes of content-rich learning and 30 minutes dedicated to Q&A.

This is your opportunity to clarify doubts, explore ideas, and seek personalized advice from our staff of professionals who will be ready to answer all your questions.

We want to create a space for dialogue and learning. Interactive Q&A sessions allow us to understand your unique challenges and provide solutions tailored to your needs. 

Join The Team Building Bootcamp

Ready to develop your team? Join us at the Team Building Bootcamp and leverage the opportunity to learn about the new landscape of real estate. 

Get your tickets now and save your virtual seat in this amazing week full of knowledge and growth! 

Building wealth through real estate can be pretty difficult if you are not offering anything new,
especially with new groups appearing every day, creating a more difficult market to work in.

How can you make sure that your real estate group builds wealth and that you can achieve
success for you and your peers?

In this Team Building Podcast, Jeff talks about the newly revamped and improved Elite Real
Estate Systems Limited Liability Partnership, for thought leaders like you to achieve ultimate
real estate success.

Building Wealth With Real Estate Systems Limited Liability Partnership

So, what exactly is the new Real Estate Systems Limited Liability Partnership?

This new partnership brings together all independent teams working in starters of the US.

This partnership emerged from a comprehensive reorganization of all ERS entities to create
a unified and cohesive structure that aligns all our partners so they can grow and build
wealth effectively.

Building Wealth with Ancillary Businesses

At Elite Real Estate Business, we strongly believe that a real estate team and agent serve
primarily as an advisor in today’s economy.

We see these teams as crucial guides for customers navigating the complex world of real
estate; thus, we view ancillary businesses as additional services to help our clients build
more wealth and achieve financial freedom.

These ancillary businesses span across various sectors within the real estate industry,
including mortgage, title, insurance team brokerage, and many more.

How it works?

As part of our Real Estate Systems Limited Liability Partnership, we offer comprehensive
support in establishing and growing your real estate and ancillary businesses.

Our role is to provide guidance and resources to help your businesses flourish and help your
team become one full of accountable, capable agents.
We believe that by boosting your agent’s potential, we can create a robust and successful
partnership.

Being part of our partnership means you’re not alone in your real estate journey; you are
joining the best.

You’ll have access to all our industry knowledge, a network of seasoned professionals, and
tools designed to streamline operations and drive growth.

Our History Building Wealth Through Real Estate

Our confidence in the effectiveness of this partnership is rooted in our own journey. Elite
Real Estate Systems (ERS) began as a single agent with a singular vision: building wealth
through real estate.

Jeff worked to make things different and believed in the power of a strong team. ERS
became one of the fastest-growing real estate groups in the country.

His approach combined traditional real estate services with ancillary businesses and
providing guidance to clients has proven to be effective time and time again.

Today, ERS stands as a leader in the industry. Our success story is not an isolated case; it’s
a repeatable model tour team that has replicated nationwide with effective results.

But our journey doesn’t end here. We’re committed to providing our partners with the tools
and support they need to succeed in today’s landscape of real estate.

Ready to Join?

Email Jeff at jeff@elitrealestaetsystems to join our partnership.

Contact Elite Real Estate Systems today and start seeing the results you want for your
business.

How do you recruit, train, and retain an agent the successful way? What is the secret to building the best team with the best talent in your real estate organization?

On this episode of The Team Building Podcast, Jeff leaves the mic once again to Logan Boyce and Jon Ehrlick, his colleagues over at Montreal’s Elite Real Estate Group in Canada and hosts of the Montreal Elite Unleashed Podcast.

They discuss how to create a successful recruiting, training, and retaining process to make sure your agents become the top talent you want in your organization: ready to build a dream team?

The Importance of Recruiting, Training, and Retaining

In the world of real estate teams, there are three elements that work as the pillars of a successful team: recruitment, training, and retention.

Why should they be the foundation of your success? Together, these three processes form an essential cycle in building and maintaining a strong team.

Each process feeds into the next, creating a continuous loop of hiring, developing, and keeping top talent that can drive a company toward its goals.

Recruit

The first stage is recruiting. This process isn’t just about filling up vacancies but about attracting the right talent that aligns with your company and your current team and goals.

To attract top-notch agents, you need to understand what they desire and need in their professional journey and be a provider of these things.

Once you’ve identified these needs, it’s crucial to communicate how your company can meet or even exceed their expectations.

Highlight the unique benefits and opportunities your company provides that they might not find elsewhere.

Lastly, make sure to use the right platforms to showcase your message so you can actually reach the team by meeting their online behavior.

Reach Out

Proactively reach out to agents who you believe could be a valuable addition to your team. These could be individuals whose work ethic, values, and skills align with your company’s goals.

But remember, it’s not just about what they can bring to your company – it’s also about what your company can offer them.

How can your company improve the professional lives of the agents you want to reach out to?

What unique opportunities or benefits are you offering that they might not currently have? And most importantly, why would they consider leaving their current position to join your team?

Prepare Yourself to Listen

Once you reach out, it’s important to stay connected and keep communication constantly. Be prepared for agents who might be going through challenging times at their current companies.

If you’ve consistently maintained open lines of communication, your company will be at the forefront of their minds when they consider a change.

When this happens, ensure you are ready and available to engage with them. The key here is to make them feel valued and heard.

Show genuine interest in their concerns and aspirations, and present your company as a place where they can thrive and achieve their professional goals.

Training for a Stronger Team

Once you’ve successfully recruited the right agents, what’s the next step? This is where the importance of continuous training, team building, and fostering a sense of camaraderie comes into play.

Training is not a one-time thing or just an onboarding day; it’s an ongoing process. Equip your agents with the necessary skills and knowledge to excel in their roles.

This includes understanding the company’s values, systems, and expectations, as well as refining their sales techniques, customer service skills, and industry knowledge.

Training is also about nurturing a supportive and collaborative environment. Encourage team-building activities that foster a sense of friendship among your agents.

This can lead to improved communication, increased trust, and a more positive work atmosphere, all of which can contribute to better performance and higher job satisfaction.

ERS Training Program

However, we understand that onboarding and training new agents can be a very time-consuming task, especially for busy business owners and leaders who are already juggling multiple responsibilities.

That’s why at ERS, we offer comprehensive programs for your agents. We handle all the training so you can focus on other crucial aspects of growing your business.

Our training programs are designed to equip your agents with the skills and knowledge they need to succeed.

From understanding your company’s culture and processes to mastering sales techniques and industry trends, we’ve got it covered. By entrusting your agent’s training to us, you’re not only ensuring their professional growth but also freeing up your time to focus on strategic initiatives that can take your business to the next level.

Retaining

Retaining top talent it is vital to foster an environment that encourages growth and offers opportunities for professional development.

Be Ambitious

One way to achieve this is by setting ambitious goals and aspirations that challenge your agents and stimulate their growth.

If your company is stagnant, so too are the opportunities for your agents, which can lead to frustration and a desire to seek better prospects elsewhere.

Provide Opportunities

Encourage your agents to grow along with you. This means not only providing them with opportunities to enhance their skills but also valuing their contributions and rewarding their hard work.

Recognize their efforts while giving them the autonomy to do their work without unnecessary interference. Avoid micromanaging, as it can stifle creativity and dampen morale.

Reward Hard Work

Consider implementing a tiered rewards system that acknowledges the different levels of experience and performance of your agents.

This can include various perks and benefits that make your agents feel appreciated and motivate them to stay and grow within your company.

Values Matter

Lastly, uphold company values that resonate with your team. Having a clear set of values that your agents can identify with can create a sense of belonging and purpose, making them more likely to stay committed to your company.

Recruit, Train, and Retain with Elite Real Estate Systems

By understanding the importance of recruiting, training, retaining, and adopting these tips, you’re effectively making your way to business success and to a strong lasting team.

Stop wasting your time and money on strategies that don’t work. We are ready to help you get your business on track and reach your goals for 2024.

Contact Elite Real Estate Systems today and start seeing the results you want for your business.

The new year is practically here, and this is the time to wonder: what are the most important real estate lessons for 2024? What are you ready to implement, and what are you planning on leaving behind?

On this episode of The Team Building Podcast, Jeff leaves the mic to Logan Boyce, Jon Ehrlick, and Alexandra Marchand, his colleagues from Montreal’s Elite Real Estate Group in Canada, and hosts of the Montreal Elite Unleashed Podcast. 

They will share the biggest takeaways from 2023, what they are implementing in 2024, and what things they executed this year that made a big difference in their team performance and results. 

Key Takeaways for 2023 

From 2020 up to 2022, it was a wonderful period to be working on real estate; houses were selling left and right, and things seemed simpler back then. 

But, as in any business, economy, technology, and trends change; and this year came with a new set of challenges. 

Even in this scenario, Logan and Jon, with their real estate team, manage to survive and even thrive in this difficult year. How did they do it?

Here are the main changes they implemented this year to have amazing results, thriving teams, and the ability to transcend turbulence.

Accountability

Accountability is not just about feedback or pointing out what’s wrong with a team or an agency. It serves both as a mechanism for loss prevention and as a training tool.

By cultivating a culture of accountability, each team member understands their role and responsibilities, promoting a sense of ownership and dedication to success.

However, it’s important to lead by example, so you must hold yourself accountable at the same or highest standard that you hold your agents to. 

Having a Good CRM

A powerful Customer Relationship Management (CRM) system can work wonders with your leads. 

A CRM is a powerful tool that will allow you to nurture relationships, track interactions, and follow up effectively without being annoying to your clients. 

By leveraging a good CRM, you can streamline your operations, improve customer service, and boost your sales.

Implementing EOS

Entrepreneurial Operating Systems (EOS) can dramatically enhance your team’s efficiency. 

EOS provides a clear framework for defining roles, setting goals, and tracking progress. It reduces time wasted on unproductive activities and focuses on what truly moves the needle.

EOS does this by focusing on key elements that will help your business stay organized and effective: 

• EOS provides a system for managing and tracking all aspects of your business. This can lead to improved productivity and efficiency.
• The problem-solving model includes a method for identifying, discussing, and solving issues. 
• EOS encourages open and honest communication within your team. This can lead to better working relationships and a more cohesive team.
• Data-driven decisions are crucial. The use of data to guide decision-making can lead to more informed and effective decisions.
• With EOS, you can forecast business outcomes more precisely, allowing for better planning and strategy development.
• Sustainable Success: Ultimately, the main benefit of implementing EOS is that it sets your business up for long-term, sustainable success.

Giving People the Right Seats

Sometimes, agents in the wrong position can be damaging. Ensuring that your agents are in roles that align with their talents and provide room for growth can significantly boost morale and productivity. 

Remember, happy and comfortable agents are productive agents.

One-on-one Coaching for Leadership with ERS

Leadership coaching is an invaluable investment you should consider making in 2024 if you haven’t already. 

At ERS, we offer personalized coaching for leaders. In these sessions, we will equip you with the tools you need to maximize your team’s potential.

If this weren’t enough, we also hold team coaching sessions that you can implement; your team will learn all they need to become more thoughtful and productive agents. 

By refining your leadership skills, you can effectively guide your team toward achieving their goals.

Have clear objectives over the year; what are your goals? 

Having a clear vision of what you want to achieve over the year is crucial. As a thought leader, it’s essential to look beyond your personal goals and consider the collective aspirations of your team. 

By setting clear objectives, you can steer your team in the right direction and ensure everyone is working towards a common goal.

Implementing Real Estate Lessons for 2024

By adopting these strategic approaches, you’re effectively making your way for your business not just to survive but also to thrive in the upcoming year.

Stop wasting your time and money on strategies that don’t work. We are ready to help you get your business on track and reach your goals for 2024. 

Contact Elite Real Estate Systems today and start seeing the results you want for your business. 

Get your FREE PDF guide line!

2024 will bring unprecedented changes for real estate businesses and teams. What are you doing to make sure your career vision is on the right track? Are you doing what’s necessary to achieve your business goals?

In this Team Building podcast episode, Jeff walks us through the challenges and challenges that are to come for 2024 and how we can prepare our businesses and teams to survive and thrive in the next year.

Are you reading? This is what you need to be doing today to get your career visioning on the right track.

The Real Estate Changes

The world of real estate is spinning fast, with changes popping up left, right, and center. We’ve got some rough days ahead, so if you’re a leader of any real estate team, now’s the time to make some smart moves!

Here’s the lowdown: Over the next year, we might see half of the real estate agencies across the country closing their doors all across the country.

Only the big company names with a hefty database and listings will stay standing, and of course, the ones that are smart enough to adapt to the new environment.

Ancillary Businesses

And let’s not forget about the side businesses connected to real estate, like home inspections, property management, mortgage brokerage, accounting, and more.

These services are crucial for real estate to function! As the industry changes, their services will become even more essential.

By establishing strong partnerships with these entities, you can streamline transactions, offer your clients a more comprehensive service package, and create mutually beneficial relationships.

They’ll be the ones adding that extra sparkle to the client experience and helping real estate professionals keep their profits healthy. Are you ready to start getting into it?

How do we make sure we stay relevant with all these upcoming changes?

Elite Real-estate System Guides

We have known that these changes have been coming for a while now, it is the way the system works; it renews and improves with time, and, like so many agents before us, it is our turn to adapt and grow with the industry.

That’s why we’ve designed a comprehensive plan to help real estate leaders and teams not only survive these changes but do so while becoming a better version of themselves.

Our strategic roadmap is built on twelve main pillars, each representing an essential aspect of your business.

We will delve deep into each pillar every month, providing you with the tools and knowledge to strengthen your operations and boost your success.

Here are some of the key areas we’ll explore.

 1. Crafting a Clear Career Vision

In an industry as volatile as real estate, clarity is your best ally.

What are your goals? What is your mission?

We’ll help you define a clear vision for your career that will guide every decision and move you make in it.

2. Establishing KPIs and Metrics

Once your vision and goals are crystal clear, it’s time to measure your progress towards them.

Key performance indicators (KPIs) and metrics that align with your goals will be your best friends.

This way, you can track your growth, make informed decisions, and ensure you’re always moving in the right direction.

Remember: without a clear tracking system, you will never be sure if you are producing the right results.

3. Investing in Training and Coaching

The strength of a real estate team lies in the capabilities of its members. Therefore, investing time and resources in training your agents is paramount.

We’ll guide you through proven coaching strategies to enhance your team’s skills, transforming them into high-performing professionals.

Make sure that your team feels safe, cared for, and with the possibility of growth and reaching their professional and personal dreams by working in your organization.

4. Be the Best Thought Leader

Continuously learning and growth are not just options—they’re necessities. To truly excel and lead your team to success, you must strive to evolve into a thought leader within your industry.

Thought leadership is about more than just expertise; it’s about inspiring, influencing, and guiding others by sharing your knowledge and insights.

As part of our coaching plan, we offer two coaching formats tailored to your unique needs:

●      Group Coaching

For $1k, you and your team can participate in group meetings where you’ll have the opportunity to learn alongside other real estate professionals.

These sessions are designed to foster a collaborative learning environment where you can gain insights from the experiences of others in similar situations.

●      Individual Coaching

If you prefer a more personalized approach, you can opt for individual coaching with Logan or Andrew for $1k.

These one-on-one sessions will be tailored to your specific needs, goals, and challenges, providing you with targeted guidance and support.

Are You Making A Difference?

In the hustle and bustle of the real estate world, it’s easy to get caught up in transactions, deals, and profits. But at the end of the day, what truly matters is the impact you’re making.

Are you leaving a positive mark on your clients’ lives? Are you making a difference in your community?

Defining your ‘why’ – the core purpose that drives your organization – is essential. It gives meaning to your work.

Once you’ve determined you ‘why’, align it with your business goals. This will not only guide your decision-making process but also inspire your team to work towards a common purpose.

ERS Coaching

ERS believes in hands-on, interactive sessions that promote active learning and team-building, as well as masterminds and spaces for sharing knowledge. That’s why you can find multiple sessions in our coaching programs.

At ERS, we see ourselves as an extension of your organization. We become part of your team, committed to helping your business reach its full potential.

Contact us today to start scaling your business and become the best leader that you can be for your real estate company.

If you are not preparing for real estate 2024 success, then what are you even doing right now? This time of the year should be a time for setting yourself and your team for success.

So, no matter if you already have a strategy for 2024 or are still figuring out your first quarter of 2024, you need to implement a strategic and measurable plan that allows you to track your growth.

In this Team Building podcast, we go in-depth on the 3 top things you should be doing right now to ensure you and your organization start 2024 strong.

Why You Need This Strategy for Real Estate 2024

If one thing is sure for real estate, it is that change is the only constant. The landscape can shift dramatically each year, with potential ups and downs around every corner.

However, this doesn’t mean that your journey must be left to fate. You can actively implement strategies to ensure 2024 keeps a story and a positive path.

That is why we encourage you to take the following steps right now:

1. Lead Generator Strategy
2. Lead Conversion strategy
3. System and Process Review

But why focus on these particular strategies? Well, the answer lies in the fundamental nature of the real estate industry: it’s all about people.

Our team and their relationships with customers form the backbone of our organization. Ensuring these interactions start on a strong footing is crucial to securing long-term success.

So, let’s dive deeper into these winning actions that you need to implement right now!

Lead Generators in the Real Estate Market 2024

The process of lead generation needs to be systematic and methodical, with a well-defined strategy forming the cornerstone of your business operations. After all, without leads, there’s simply no business.

Defining Key Performance Indicators (KPIs)

Key Performance Indicators will guide your team’s efforts, so make sure to pay special attention to them and set them correctly.

These metrics serve as a clear gauge of your business performance, helping you track progress and make informed decisions.

KPIs could include the number of new leads generated, the average time taken to get leads, the number of leads, and much more.

However, it’s important that these KPIs are tailored to your agent’s specific circumstances; they should reflect the sphere of influence and the nature of the engagement with leads.

So, tailor them to each specific agent; this will also serve as motivation to keep your team engaged.

Remember: having a lead gen strategy is the first step to ensure everything else; without leads, there’s no business

Lead Conversion in 2024

The key question here is: how many calls, emails, or texts do you need to send to turn a lead into a customer? Is there a more effective way to close deals?

The first step towards improving lead conversion is streamlining your communication process. Are you reaching out to your leads in a timely manner? Are your messages clear, concise, and persuasive?

Holding Your Team Accountable

Accountability is also crucial for successful lead conversion. You need to ensure that your team is not only generating leads but also following up on them diligently.

Set clear expectations and provide your team with targets (yes, those KPIs we just mentioned) Monitor your agent’s performance regularly and provide feedback where necessary.

Doing this will help keep your team focused and motivated and will ultimately lead to higher lead conversion rates.

Systems and Processes for Real Estate 2024

Systems and processes should be tools to assist your agents and make their work easier and more effective.

To help your team reach a higher level and do more stuff in less time, make sure to implement processes and systems that actually work for your goals.

Customer Relationship Management (CRM) systems and Content Management Systems (CMS) can significantly improve your team’s performance or slow it down. Make sure to ask yourself if your processes are actually working as you wish them to be.

• Are these systems helping you generate and convert leads effectively?
• Are they easy to use and integrate with your existing processes?
• Do they provide valuable insights that help you improve your strategies?

If the answer to any of these questions is no, it might be time to consider upgrading your systems.

With the right tools in place, you can streamline your operations, generate and convert leads more efficiently, and ultimately drive your real estate business toward greater success.

Stay Focused and Motivated with ERS

Are you ready to start your winning real estate strategy for 2024? By following these tips, you will be well on your way!

Stop wasting your time and money on strategies that don’t work. We are ready to help you get your business on track and reach your goals for 2024.

Contact Elite Real Estate Systems today and start seeing the results you want for your company.

Get your FREE PDF guide line!

2024 is around the corner, and you and your team need to stay focused and motivated for what’s coming!

How can you ensure engagement at this time of year, when everybody has their mind on the holidays?

Winter tends to be a slower time for real estate, but this only means that we, as leaders, need to pay extra attention and work harder to keep motivation.

In this Team Building Podcast, Jeff is joined by Logan Boyce from Montreal’s Elite Real Estate Group to discuss a winning strategy to stay motivated and start 2024 strong.

The Importance of Staying Focused and Motivated this Holiday

Navigating the holiday season can be challenging for any business, especially in the real estate industry.

Traditionally, this time of year sees a slowdown in activity as people shift their focus to family gatherings, vacations, and festive celebrations.

With fewer sales and an increased workload than in previous years, it’s crucial to keep your team motivated and focused.

So make sure to check on your team, ask how they are doing, and how you can help them foster a more supportive environment this last month of quarter four.

Keep an Eye on Your Team’s Perspective

For us, more seasoned and older real estate leaders, changes and trends in the market are expected, but we have a much different perspective now than when we first started.

It’s important to remember that new agents and younger teams don’t have this perspective and be mindful of the way we approach these changes with them.

For example, every fifteen years or so, fluctuations lead to significant lows in the market. For many new real estate agents, this cyclical pattern is an unexpected event.

But we have learned to navigate this market, so let’s help them change their perspective and learn along the way.

Update and Review to Stay Focused and Motivated

This is a time for self-reflection and improvement; this exercise will review your biggest achievements and moments that could have gone better. By doing this revenue, you motivate yourself and your team to do better.

This is also the time to set new goals, update your knowledge, and change things for the better.

Build Strategies for Success

This is where you build solutions for the next three months and have a plan for every aspect of your business after doing an update and review.

Make sure to consider all the legal requirements and stay compliant with all laws in your state or country.

This includes regulations related to advertising, property disclosures, and data privacy, among others.

Your strategy will make your decision-making easier moving forward.

Trends

Staying updated with the latest trends is a fundamental part of this strategy-building process.

The landscape of lead generation, for instance, has undergone significant changes recently, so make sure to adapt your strategies!

The Basics to Staying Focused and Motivated in 2024

So, once you and your team have reviewed the progress of the last year, have a strong strategy for the next months, and are working to keep your agents motivated, what’s next?

These are Logan’s non-negotiable aspects to focus on right now to make sure your 2024 starts strong and full of motivation and focus.

Be a Good Guide for Agents

Nobody likes to feel like their work is worthless, and one of the most demotivating experiences for agents is feeling like they’re working without seeing tangible results.

To keep them motivated and committed, it’s essential to instill confidence in them and show them that their work can produce real and effective results.

People seek guidance from someone proficient and experienced in the industry. As a leader, you can lay a road map for them to follow, and share your experiences and tips for success with them; make your agents feel their time and effort is worthy.

Know Your Numbers

Having a positive outlook is essential, but to ensure a successful 2024, you must ground your expectations in data.

Understand what’s on the horizon by knowing your numbers for the upcoming year. This involves analyzing key performance indicators (KPIs) for both the company as a whole and individual agents.

Having a clear grasp of these figures will allow you to set realistic goals, identify areas of improvement, and track progress throughout the year.

Cut Costs the Right Way

In an effort to improve profitability, it may be tempting to cut costs across the board to start 2024 with some cost savings.

However, some cost-cutting can be counterproductive. Be very careful where you decide to cut costs!

Avoid cutting in critical areas like coaching and lead generation, which directly contribute to your team’s growth and success.

Instead, consider other areas where you can save without compromising quality or effectiveness.

Stay Focused and Motivated with ERS

Are you ready to start your winning real estate strategy for 2024? By following these tips, you will be well on your way!

Stop wasting your time and money on strategies that don’t work. We are ready to help you get your business on track and reach your goals for 2024.

Contact Elite Real Estate Systems today and start seeing the results you want for your company.

Get your FREE PDF guide line!